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03 Aug


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KOM Hunting with the Wahoo ELEMNT

August 3, 2016 | By | No Comments

I wouldn’t call myself a KOM hunter but that’s not to say I don’t go after the odd crown. I enjoy giving it my all up a good British hill, there’s a certain satisfaction of expending all your energy in just a few minutes, often not knowing what’s around the corner or when it’ll end – and I’d be lying if I said I’m not chuffed to see a crown appear in Strava when I get home.

Wahoo Fitness have just released an update to the ELEMNT that includes Live Strava Segments. I know Garmin have had these for a while but it’s never interested me enough to upgrade – but that’s what’s great about ELEMNT – you don’t need to upgrade, it’s all included in a free software update.

Wahoo kindly gave us access to the Beta software to test out before the public release so it was time to go hunting (KOMs, not Pokémon).

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12 Aug


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adidas x 5th Team Shoes

August 12, 2015 | By | No Comments

adidas cycling shoes? Not yet, just our team trainers/sneakers, adidas Refine Tricot.

We want adidas cycling shoes to come back as much as you. Good things comes for those who wait!

5th Floor Geometric 2015/16 Team Bidon Set

August 10, 2015 | By | No Comments

New kit, new bidons.

Inspired by our 2015/16 adidas x 5th floor kit, the same bold geometric pattern gets wrapped around Specialized Purist bottles with updated MoFlo cap.

Each set comes with one clear, one smoke coloured bottle. One for water, one for hydration mix. Making it easy to identify while riding or racing.

Get your here.

Designed by 5th Floor friend G Tait.
Specialized Purist 22oz bottle with MoFlo Cap .
1 clear and 1 smoke. CLEAR AND ONE SMOKE
Only 50 pairs available.

adidas x 5th Floor 2015/16 cap

August 5, 2015 | By | No Comments

Our new cycling cap designed in collaboration with adidas to compliment our new kit is now available for pre-order. This classic 3 panel cycling cap combines the bold colours of 5th Floor with our new 2015/2016 geometric pattern and of course, the famous three stripes – just flip the brim to reveal.

This is the first of the adidas x 5th floor kit to go on sale, and numbers are strictly limited so be quick and jump on the pre-order.

Don’t miss out. Get yours here.

Made in Italy.
Limited quantity.
Pre-order until 05/09/15.
Delivery October.

19 May


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adidas adizero cycling kit

May 19, 2015 | By | No Comments

Last week we tested out adidas’ latest cycling kit, adizero bibs and jersey. The lightest cycling kit in the world, weighing under 200grams (Jersey 65grams, Bibs 99grams). The bibs were designed with a triple-density TMF pad to give you six hours of riding comfort, they feature an active FORMOTION design. The cycling jersey is ergonomically cut for scorching days on the road and mountain passes and designed with underarm mesh ventilation for hot-weather riding. Find out more about the Eurobike award wining jersey here and bib shorts here.

The kit was designed for climbing and hot weather, so adidas asked us a few question about how we feel when we climb. Click read more below. Read More

25 Mar


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OAKLEY Impact Protection

March 25, 2015 | By | No Comments

When I started road riding, sunglasses were for sunny rides. I then realised they’d also stop me crying when going downhill. Now they’re just as an important part of kit as anything else, but it wasn’t until a recent visit to the Oakley HQ that I considered sunglasses to provide the same protection for our eyes as a helmet does for our head. Read more to find out why…

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13 Oct


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Bellroy Elements Product Review: Angus Sung.

October 13, 2014 | By | One Comment

When I was asked which Bellroy Elements wallet I wanted to test and review I knew exactly which one to pick; The Elements Pocket. Constructed using water resistant “all-weather leather” the Bellroy Elements range is targeted to those looking for some added weather protection so perfect but not limited to the outdoorsy type.

As someone who dislikes bulky weighed down pockets, I was worried the wallet would arrive and I’d be disappointed at the bulk of it but quite the opposite happened.

All the Elements range comes in a beautiful topography printed envelope and for me the packaging is 1/3 of product satisfaction. Inside I found my wallet, a small wonderfully constructed wallet with water-resistant zippers that was no bigger than the cardholder I was previously using….

Click Read More

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21 Apr


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Coming Soon; Bidons not Bottles….

April 21, 2014 | By | No Comments

These will be up on the web-store in the very near future. More after the drop.

18 Mar


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AARN 144#N Chainrings

March 18, 2014 | By | No Comments

Recently we’ve been riding the AARN Chain rings. Between us we displaced our Campag Record, Zen and Sugino 75 rings to install the 144#N ring. I don’t think one of us would dare say we feel greater connectivity or sense the pure roundness from these changes… but what we are stoked on is that we’re running the most beautiful US made, carefully constructed chain rings we’ve ever seen and for that we give thanks. Check out the aamerican edition here.

06 Mar


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MET: We are Italians

March 6, 2014 | By | No Comments

Our LDN sponsor MET Helmets was founded in 1987 and their headquarters are located in Talamona, a small town in the heart of the Italian Alps.

Lucky for them, Madonna del Ghisallo, muro di Sormano…some of the most iconic cycling roads in the world are just a bike ride away from their headquarters. Not bad for a lunch time/staff ride.

This is a short movie showing our friends Juliet Elliott and Dave Noakes riding cycling’s true spiritual home. Get inspired.