Coast is a word we associate with the feeling of gliding in boards or bikes and grahic designers Candy Black have encapsulated that exact sensation in their latest project; We recently had the opportunity to set up and brand a business venture into selling retro style skateboards and fixed wheel bikes. We decided to name the venture ‘Coast’ as this is where the company is based and it refers to ‘coasting’ on your bike or board. The inspiration for the art direction was based on the ‘English’ coastline and the historic values attached to it.

Can’t wait until this launches, great visuals!