Cyclists donâ€™t have nine lives Does anyone know what this ad is about? Nicely done though. By Rudy|2013-10-29T21:47:58+00:00October 29th, 2013|Advert, Road Bikes| 3 Comments Chris October 30, 2013 at 9:57 am - Reply You accidentally a word. Mikael November 3, 2013 at 6:06 pm - Reply It’s the norwegian public roads administration. It’s about getting the “road users” to understand they do not have 9 lives. So enhance the understanding in traffic and how you shouldn’t drive. Kind of “be aware” don’t be a fool. Mikael November 3, 2013 at 6:08 pm - Reply … and to add, so the idea is , del veien, share the roads. In this video mistakes are made by both Hushovd the cyclist and the car drivers. Leave A Comment Cancel replyComment Δ This site uses Akismet to reduce spam. Learn how your comment data is processed.